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Building Awareness in the New Market for uSizy

 

Usizy is a startup founded in Madrid and that is rapidly expanding to the rest of the world. Their product value is clear, simple but incredibly scalable it makes size recommendations based on two variables (sizing and weight). From this starting point, the algorithm crosses sales data with the sizing data for each e-commerce site to adjust the recommendations.

uSizy is boosting conversion by 20%, reducing returns by 25% and increasing customer loyalty by 3% for over 250 fashion, sports and footwear brands in 100 countries and 23 languages. The technology, based on mature Big Data and machine learning, has been reduced to only 2 lines of code for the retailer, requiring little to no effort to integrate.

The company has recently entered the US market and we are working on helping them to build brand awareness through content marketing and PR.